Effective Date: March 1, 2008

This Privacy and Security Statement ("Privacy Statement") applies to information collected by SkinScientifica Inc. ("SkinScientifica"). SkinScientifica is committed to protecting the privacy of its Customers ("Customers"). We have created the following Privacy Statement to give you an overview of the type of information we collect, how the information is used and how the information is safeguarded.

Information is collected from Customers by SkinScientifica through the use of the SkinScientifica site. This Privacy Statement applies only to information collected by SkinScientifica. By visiting SkinScientifica, you are accepting the practices described in this Privacy and Security Notice.

1. Contact points

If you have questions or concerns regarding this statement, you should first contact SkinScientifica by E-mail at info@skinfica.com and to the bottom contacts.

2. WHAT INFORMATION IS COLLECTED?

In order to provide you with products of interest to you and to continually improve your shopping experience on SkinScientifica.com, we collect information about our Customers in a variety of ways. In some cases, SkinScientifica asks Customers directly for information in order for them to purchase products or use our services, and, in other cases, information is collected automatically as Customers are using our Web Site. You may choose not to provide certain information, but then you may not be able to purchase products or take advantage of the features we offer. The following is a summary of the kinds of information SkinScientifica collects:

1) Active Collection.

SkinScientifica is the sole owner of information collected on SkinScientifica.com. SkinScientifica collects certain information either voluntarily or as required in order to register with SkinScientifica or use certain SkinScientifica Services. This type of information includes:

• Order form. Contact information, such as name, mailing address, e-mail address and phone number.
• Shipping or transaction information, such as billing address and financial information (credit card number and expiration date) if you choose to purchase products offered for sale on the SkinScientifica Web site. If we have trouble processing an order, the information is used to contact the Customer.
• Demographic information such as zip code.
• Information you enter in forms and optional surveys or contests, such as name and e-mail address.
• Information provided in connection with discussions on bulletin boards, in chat rooms, and in messaging or other interactive services.
• Information provided in e-mail requests and communications.
• Information from other sources. In order to personalize our service by providing better product recommendations or special offers we may think will interest you, we may receive information about you from other sources and add it to our account information. We also sometimes receive updated delivery and address information from our shippers or other sources so that we can correct our records and deliver your next purchase or communication more easily.

2) Passive Collection

Some information is collected automatically while you are using SkinScientifica.com. It is important to note that SkinScientifica must store this information in order to ensure its Customers receive optimal service while using SkinScientifica services. This type of information includes:

a. Log Files: Log files information, such as IP addresses, browser type, domain names, number of page views, login frequency, page or section accesses. Log files are used to track member usage and engagement and to gauge the effectiveness of our different services. We use your IP address to help diagnose problems with our server and to administer the Web site.

b. Cookies: SkinScientifica uses cookies, which are electronic pieces of information stored on your computer, to allow us to recognize you when you return to our site and to provide you with customized services and information. If Customers reject a cookie placed by SkinScientifica, they will not be able to use the SkinScientifica service (e.g., purchase products or establish a Customer Account) other than view the SkinScientifica Web site. For example, upon login to a Customer Account requiring a Customer password, a cookie is set in the browser that links SkinScientifica software to the proper user's login session. If this cookie is disabled, that aspect of the site will not work.

SkinScientifica also uses Third Parties to provide services to you on behalf of SkinScientifica, and in doing so they must set cookies on the site. For example, when you use the Live Chat customer service function on our site, The Third Party who allows us to bring this service to you sets a cookie so we can tell what pages of the site you have accessed in order to better respond to your question. If you reject this cookie, you cannot use Live Chat. Also, we use a Third Party to provide web analytic services which allows SkinScientifica to track website usage statistics and checkout information. Your use of the site is not affected if you reject this cookie. For information on how to have your browser disable cookies or provide a warning before accepting a cookie, please refer to the cookie options in your browser's Options or Preferences menu. Cookies are used to:

• Store session state information
• Authenticate Customers
• Help customize content delivery
• Provide context-sensitive help
• Protect Web site security and login time-outs

3. HOW DOES SKINSCIENTIFICA USE THE INFORMATION COLLECTED?

SkinScientifica endeavors to strictly adhere to state, local and federal laws regarding the preservation and archiving of information collected. In addition to the uses described elsewhere in this Privacy Statement, SkinScientifica may use the information you provide in the following ways:

l         To contact you about our products and services or about your use of our Web site. For example, Customers will receive a welcome e-mail, e-mail newsletters, and customized content, and they may receive a updates when SkinScientifica has new product features or enhancements or other news to relay to our Customers.

l         For marketing and promotional purposes.

l         For catalog mailings if you request to receive a catalog.

l         SkinScientifica does not use individually identifiable health information that may be collected in our discussion groups for marketing purposes.

l         To respond to your comments or requests or to request feedback regarding our products or services.

l         For billing purposes, to facilitate transactions and to fill Customer orders in connection with purchases of products offered by SkinScientifica.

l         For the specific purpose for which the information was provided.

4. HOW DOES SKINSCIENTIFICA COMMUNICATE WITH CUSTOMERS?

SkinScientifica would like to communicate with its Customers when we have new products or services we feel are of special interest to you. Unless you opt-out of communications from SkinScientifica, you will receive the following types of communications:

l         Special Offers and Updates. We will send SkinScientifica Customers a welcome e-mail to verify your participation in the SkinScientifica products and services we offer. Established Customers will occasionally receive information on products, services and special deals or coupons. Out of respect for the privacy of our Customers, we present the option to not receive these types of communications. Please see the Choice/Opt-out section.

l         Customer Service. We communicate with Customers on a regular basis to provide requested services and in regards to issues relating to their account, we reply via e-mail or phone, in accordance with the Customer's wishes.

l         Refer a friend. If a Customer elects to use our referral service for informing a friend about our site, we ask them for the friend's name and e-mail address. SkinScientifica will automatically send the friend a one-time e-mail inviting them to visit the site. SkinScientifica stores this information for the sole purpose of sending this e-mail and tracking the success of our referral program. The friend may contact SkinScientifica to request the removal of this information from our database by sending an e-mail requesting removal to info@SkinScientifica.com, or by calling Customer Service at 888.5tfivve during regular business hours (Monday through Friday, 9AM - 5PM ET).

5. WHAT INFORMATION IS SHARED WITH THIRD PARTIES?

Information about our customers is an important part of our business. SkinScientifica discloses information you provide to us as described below.

l         Third party intermediaries. We will share your information with independent contractors, service providers and consultants who assist us in our business or in providing Customers with goods or services. Such service providers may include, without limitation, product suppliers in order to fulfill orders, credit card processing and shipping companies. However we will only share such personally identifiable information, as we deem necessary for them to carry out their obligations to SkinScientifica. Third parties are obligated to only use and/or disclose your personally identifiable information for the purpose for which SkinScientifica disclosed the information to them, and no other purpose.

l         We also share aggregated demographic information with independent contractors, service providers, consultants, advertisers and other partners. This is not linked to any personal information that can identify any individual person.

l         SkinScientifica investors receive reports on number of Customers, items purchased, page views, logins, etc. They do not receive any personally identifiable information.

l         If you share individually identifiable health information in our discussion groups, it is not shared with third parties. However, information you may share in a public forum, such as our discussion groups, is considered public information if you choose to share it.

l         Business transitions. In the event that SkinScientifica, Inc. goes through a business transition, such as a merger, being acquired by another company, or selling a portion of its assets, Customers' personal information generally is one of the transferred business assets. For more information, see our Notification of Changes section below.

l         SkinScientifica will also disclose personal information it has collected if necessary to fulfill our service obligations or if we are required to do so by law or if in our good faith judgment, such action is reasonably necessary to comply with a current judicial proceeding, a court order or legal process served on our Web site, to respond to any claims, or protect the rights of SkinScientifica and its Customers and the public.

l         Information with your consent. Other than as described above, you will receive notice when information about you may go to third parties, and you will have an opportunity to choose not to share the information.

6. SECURITY

The following outlines different types of security procedures SkinScientifica has in place to protect the loss, misuse or alteration of the information collected.